ICC Marketing and Advertising Code

ICC publishes updated marketing communications guidelines for business

As digital marketing practices have become more prominent, ICC is calling for extended responsibility throughout the advertising ecosystem and has published updated frameworks on food and beverage, alcohol, and environmental marketing communications, providing practical guidance to business and helping to protect consumers from false and misleading claims.

10 things we did for business in our 99th year?

ICC letter on EU cross-border data flows

At ICC, we’re excited to be in Centenary year. As 2019 begins, we’re taking a look back at some of the things that kept us busy and enabled business to secure peace, prosperity and opportunity for all during our 99th year…